FHSAA Network kicks off with live broadcasts of state Swimming & Diving finals

Gainesville, FL (Nov. 9, 2011) – The FHSAA Network goes live today and will kick-off with a live broadcast of the 2011 swimming championships from the Central Florida YMCA Aquatic Center in Orlando on Thursday, November 10. The championship meets will be streamed LIVE at www.FHSAAsports.com throughout the weekend as well as archived for on demand viewing.

The FHSAA Network is a partnership between the FHSAA and PlayOn! Sports that features live streaming and on-demand coverage of high school sports in Florida online.  The FHSAAsports.com video portal provides fans access, at no charge, to a wide variety of events, all of which will be archived and available for on demand viewing.

All finals heats will stream LIVE on the newly launched FHSAAsports.com site.

Boys and Girls Swimming Championships from the Central Florida YMCA Aquatic Center, Orlando:

3A Swim Finals on Nov 10 at 5:30 p.m. EST
1A Swim Finals on Nov 11at 5:30 p.m. EST
2A Swim Finals on Nov 12at 5:30 p.m. EST

The FHSAA Network is a partnership between PlayOn! Sports and the Florida High School Athletic Association (FHSAA) featuring rights and brand management, video production of state championship events, multi-platform distribution, and coordinated sponsorship sales of high school sports in Florida.

PlayOn! Sports is the largest rights holder, producer, and aggregator of high school sports events distributed across television, the Internet, and IP-video enabled mobile devices. By combining State Athletic Associations’ postseason content with the regular season events of member schools, PlayOn provides marketers with a unique multi-media platform solution to reach teens, young adults and families. PlayOn is headquartered in Atlanta, Ga., with offices in the Southeast and Midwest. For more information, contact PlayOn! Sports at info [at] playonsports [dot] com, or visit www.playonsports.com.

###

For more information, contact:

PlayOn! Sports
Monica Cox, 404-219-5511
monica.cox@playonsports